EMC Teams Up with Adobe to Deliver Editing and Storage Technologies
EMC Teams Up with Adobe to Deliver Editing and Storage Technologies
Global Leader in Scale-Out NAS Joins Digital Design and Editing
Solutions Leader to Provide Open, Scalable Media Workflow Solutions
Amsterdam, The Netherlands – September 9, 2011 – Today at IBC 2011
(http://www.ibc.org/), EMC Corporation (http://www.emc.com/) announced a
collaboration with Adobe Systems Incorporated (http://www.adobe.com/) to
deliver the Adobe® Creative Suite®5.5 Production Premium video
production software with EMC Isilon scale-out NAS storage capabilities.
As rich-media file sizes continue to dramatically increase and deadlines
shorten, broadcast companies are demanding an integrated solution to
help decrease time-to-market and reduce media production costs. Adobe
and EMC bring collaborative editing software and high-capacity, scalable
storage technologies that deliver flexibility and choice to media and
broadcast customers.
EMC Isilon, the leading scale-out NAS storage solution, offers a
scalable and simple-to-manage shared storage resource for every stage of
the media workflow lifecycle. The EMC Isilon X-series
(http://www.isilon.com/x-series) is ideally configured to work with
Adobe Premiere® Pro CS5.5 (http://www.adobe.com/products/premiere.html)
video editing software, and Adobe After Effects® CS5.5
(http://www.adobe.com/products/aftereffects.html) software, the
industry leading solutionfor creating sophisticated motion graphics and
cinematic visual effects.
Adobe Premiere Pro CS5.5 enables users to edit video files in their
native formats, eliminating time spent on converting files, and delivers
unprecedented levels of open collaboration within design teams. EMC
Isilon connects directly to Adobe Creative Suite 5.5 Production Premium
and provides an open storage platform for Adobe users, combining
editing, near-line and deep-archive capabilities in one system. The
collaboration between EMC and Adobe enables customers to purchase
editing and storage technologies individually, to address growing data
concerns and during- and post-production editing needs independently of
each other.
“We are pleased to offer our customers a flexible, scalable, and
comprehensive solution of video editing and best-in-class enterprise
storage technologies that seamlessly bridge the gap between broadcast
and enterprise IT,” said Roger Frey, Senior Director of Alliances and
Solutions Marketing, EMC Isilon. “Isilon scale-out NAS enables users
to quickly access the right files, and enjoy a new level of engagement
with their data and real-time collaboration. Our work with Adobe
provides choice and flexibility to our mutual customers, helping them
reduce costs and grow revenues by reducing their time to market.”
“Video editing and special effects creation are some of the most
data-driven and complex processes in the fast-paced broadcast
industry,” said Simon Williams, Head of Strategic Development,
Professional Video Team at Adobe. “Adobe Premiere Pro and After
Effects deliver unmatched flexibility in creating motion graphics, video
effects, and real-time playback for video editing and reviews. EMC’s
leading scale-out NAS offerings for media and broadcast companies makes
them a solid partner in enabling our customers to improve productivity
and efficiency in cross platform editing workflows.”
IBC is a leading international conference that attracts the top minds
of the electronic entertainment industry. Please visit the EMC Isilon
booth #7.H10 daily between 2 p.m. - 4 p.m. to watch an Adobe demo artist
demonstrate Adobe Premiere Pro on Isilon, and learn how the combined
technologies can address evolving workflows needs.
About Isilon
Isilon, a division of EMC, is the global leader in scale-out NAS. We
deliver powerful yet simple solutions for enterprises that want to
manage their data, not their storage. Isilon’s products are simple to
install, manage and sca
le, at any size. And, unlike traditional
enterprise storage, Isilon stays simple no matter how much storage is
added, how much performance is required or how business needs change in
the future. We're challenging enterprises to think differently about
their storage, because when they do, they'll recognize there’s a
better, simpler way. Learn what we mean at http://www.isilon.com.
About EMC
EMC Corporation is a global leader in enabling businesses and service
providers to transform their operations and deliver IT as a service.
Fundamental to this transformation is cloud computing. Through
innovative products and services, EMC accelerates the journey to cloud
computing, helping IT departments to store, manage, protect and analyze
their most valuable asset – information – in a more agile, trusted
and cost-efficient way. Additional information about EMC can be found at
www.EMC.com.
EMC Canada (www.EMC2.ca), headquartered in Toronto with nine offices
from coast to coast, is a wholly owned subsidiary of EMC Corporation.