PEER 1 Rolls out EMC Atmos Globally Distributed Cloud Storage for Innovative Storage-as-a-Service
FOR IMMEDIATE RELEASE
PEER 1 Rolls out EMC Atmos Globally Distributed Cloud Storage for
Innovative Storage-as-a-Service
EMC Atmos Speeds Time to Market; Provides Highly Available, Flexible,
and Cost-Efficient Self-Service Cloud Storage
HOPKINTON, Mass. - July 18, 2011 - EMC Corporation (NYSE:EMC) today
announced that PEER 1 Hosting, one of the top hosting providers in the
world with 12,000 customers, has deployed EMC® Atmos™
(http://www.emc.com/storage/atmos/atmos.htm) globally distributed
cloud storage as the foundation of its CloudOne Storage, a self-service,
metered storage solution. Powered by EMC Atmos, which provides powerful
and efficient management of globally distributed cloud storage and big
data environments, PEER 1’s CloudOne storage provides customers with a
highly flexible, cost-efficient and reliable storage-as-a-service
solution for content and data storage, backup and archiving, off-loading
of large media objects and virtually any other data requirement.
Dax Moreno, General Manager of ServerBeach, PEER 1 Hosting’s
dedicated server division, said, “We did an exhaustive evaluation of
eight cloud providers, but EMC was the only one that offered a
completely integrated software and hardware cloud storage solution. We
were also impressed with EMC’s big R&D investments in cloud. We
avoided having to start from scratch and build our own solution or buy
pieces from different vendors, so we were able to go to market much
faster by deploying EMC Atmos’ robust and proven cloud storage.”
With headquarters in Vancouver and 17 data centres worldwide, PEER 1
Hosting's
(http://www.emc.com/collateral/customer-profiles/h8641-peer1-hosting-cp.pdf)
deployment of EMC Atmos
(http://www.emc.com/collateral/software/data-sheet/h5770-atmos-ds.pdf)
has provided them with the ability to scale to unlimited capacities. The
solution incorporates key features of EMC Atmos software, including
GeoProtect for advanced data protection, Atmos Web Service APIs for
integrating customers’ Internet-based applications with CloudOne
Storage, and multi-tenancy to enable PEER 1 Hosting to securely and
efficiently serve multiple applications from a single cloud
infrastructure.
John Hamner, Product Manager, PEER 1 Hosting said, “Atmos has a lot
of built-in flexibility because we can easily set different policies to
match the different cost and availability requirements of our cloud
storage customers. We want to make sure that CloudOne Storage provides
not just raw storage but also the high availability our customers
demand. Additionally, with Atmos’ GeoProtect, we get sophisticated
data protection that is designed specifically for cloud
environments.”
One of PEER 1 Hosting’s objectives is to make sign up and access to
CloudOne easy. “Our go-to-market strategy is to make CloudOne Storage
just three clicks away from any customer that wants it,” stated
Hamner. “EMC Atmos helped us reach that goal and in addition, using
the new Atmos APIs, we are able to customize the fit for our
customer’s offerings and tap into a number of different markets
such as streaming media or desktop backups.”
One such customer is XYZMP3.com, which distributes digital music and
video to consumers through a variety of devices such as game systems,
digital video recorders, smart phones and PCs.
Roland DeLeon, CEO of XYZMP3.com, explained, “By leveraging the Atmos
API, we have our digital media streaming application tightly integrated
with CloudOne Storage. This has really accelerated our go-to-market
strategy because artists, producers and media outlets can use our
offering to more rapidly distribute their creative music and video
content across a wide variety of channels.”
“Instead of simply storing our customers’ data,” M
oreno adds,
“we’re able to cache the popular content on servers, use site
accelerators to distribute it a lot quicker, and provide faster page
loads and response times. As higher-quality video and music becomes more
pervasive on the Web, our cloud storage offering is expanding its role
as a huge market enabler for our customers.”
About EMC
EMC Corporation is a global leader in enabling businesses and service
providers to transform their operations and deliver IT as a service.
Fundamental to this transformation is cloud computing. Through
innovative products and services, EMC accelerates the journey to cloud
computing, helping IT departments to store, manage, protect and analyze
their most valuable asset - information - in a more agile, trusted and
cost-efficient way. Additional information about EMC can be found at
www.EMC.com.
EMC Canada (www.EMC2.ca), headquartered in Toronto with nine offices
from coast to coast, is a wholly owned subsidiary of EMC Corporation.
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For more information contact:
Mike Martin/Michelle Chang
StrategicAmpersand
416-961-5595
mike@stratamp.com
michelle@stratamp.com
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